LMB Communications was enlisted by Bardot and Bardot Junior to conceptualise and execute a Father’s Day gift that was unlike any other.
Creating a gift that would outlast the day itself and reshape the way we celebrate another hallmark holiday. Socks switched to magazine-style covers that rival the glossy pages of your favourite magazines. Personalised through every touchpoint, this year, Father’s Day would be a celebration of family and fashion.
Motion, energy, playful, stylish, creative, cool.
We enlisted Australia’s most sought-after
creatives to execute the vision.
A showcase of Bardot and Bardot Junior’s latest and upcoming collections.
Forecast to be the hero trend for the season ahead, Bardot’s range of feather pieces added textural interest to the campaign imagery.
Suiting took centre stage, with three-pieces suits, tailored blazer dresses and cigarette pants being a favourite amongst the talent and creatives alike.